Blockchain & ICO PR Singapore
 
 

OUR STORY

What is DIFY?

Some call us D.I.F.Y and others call us Deefy.

One name, so many possibilities. And this is what we seek to achieve with every project we take on – to craft creative ideas and making them into realities for you and your company.

The companies we service are within the field of Technology; Blockchain, E-commerce, Gaming and Financial Technology. While we want to be a jack of all trades, we believe becoming a master of one (a.k.a. rocking in one niche specialisation) gathers our best concentrated effort for our clients – you.

More than just a creative agency, we are your go-to team to get people talking about you and your company. We advise and execute your Public Relations, Digital Solutions and Activations needs so tell us what you want done and we will do it for you, actively trying to dify all limits.

 
 

"
DIFY is not just a regular PR & Marketing company; we are one that specialises in Tech companies because we want to make technology seem much more accessible and understandable to the public. We understand what works best, and we help our clients achieve their best.

/ MARJORIE, CO-FOUNDER OF DIFY  /

 
 

The DIFY Family

Meet the people who brave through obstacles and jump through hoops to deliver what was promised, helping to dify all limits to get to where you want to be.

 
  Roy Co-Founder & Managing Director   The founding block of DIFY, Roy is a mega people-person and a firm believer in effective communications. His previous experiences in different organisations have honed him to be the leader he is now in the company, and have bettered his skills in meeting new people too. He is always on the lookout for more Harveys and Mike Ross(es) so let him know of any potential SUITS characters (apart from Louis Litt)  When not working, Roy is thinking of more work, meetings and proposals. Other times he is on the lookout for the best Oyster Omelette.   LinkedIn

Roy
Co-Founder & Managing Director

The founding block of DIFY, Roy is a mega people-person and a firm believer in effective communications. His previous experiences in different organisations have honed him to be the leader he is now in the company, and have bettered his skills in meeting new people too. He is always on the lookout for more Harveys and Mike Ross(es) so let him know of any potential SUITS characters (apart from Louis Litt)

When not working, Roy is thinking of more work, meetings and proposals. Other times he is on the lookout for the best Oyster Omelette.

LinkedIn

  Marjorie Co-Founder & Operations Director   The mother figure in the company, Marjorie is the person in charge for everybody’s welfare and for the company’s operations; big and small. Her background in FMCG industries have enabled Marjorie to rush projects with the flow with no compromise in quality. A kind-hearted and helpful individual, Marjorie always sees the best in everybody and gives chances time and again (until her limit is crossed, so do not cross her!)  When not working, Marjorie is either reading or watching drama series (her latest obsession is Yanxi Palace)   LinkedIn

Marjorie
Co-Founder & Operations Director

The mother figure in the company, Marjorie is the person in charge for everybody’s welfare and for the company’s operations; big and small. Her background in FMCG industries have enabled Marjorie to rush projects with the flow with no compromise in quality. A kind-hearted and helpful individual, Marjorie always sees the best in everybody and gives chances time and again (until her limit is crossed, so do not cross her!)

When not working, Marjorie is either reading or watching drama series (her latest obsession is Yanxi Palace)

LinkedIn

  Samuel Corporate Strategy Director   Having recently joined DIFY, Samuel’s years of experiences have made him an important asset to the company’s growth and development. A entrepreneurial veteran, Samuel has great business foresight and is the steady hand holding everybody in DIFY. Samuel’s power combo is his ability to make tense situations  un- tense, enabling him to be a great advisor while still putting his point across.  While not working, Samuel is either taking photographs somewhere, gardening or spending time with his wife and kid (whose name was inspired by Vampire Diaries! Ask him for it if you get the chance)   LinkedIn

Samuel
Corporate Strategy Director

Having recently joined DIFY, Samuel’s years of experiences have made him an important asset to the company’s growth and development. A entrepreneurial veteran, Samuel has great business foresight and is the steady hand holding everybody in DIFY. Samuel’s power combo is his ability to make tense situations un-tense, enabling him to be a great advisor while still putting his point across.

While not working, Samuel is either taking photographs somewhere, gardening or spending time with his wife and kid (whose name was inspired by Vampire Diaries! Ask him for it if you get the chance)

LinkedIn

 
  Novrianti (Novy) Senior Account Manager   A talkative individual, it is no wonder that Novrianti (mostly known as Novy) is the one who handles all the communication between you and your target audience, as well as all media-related matters (she just can’t stop talking to people). Effective communication comes especially naturally to her given that she is also a freelance wedding planner, coordinating all forms of communication and planning (look for her if you are getting married!)  While not working, Novy enjoys seeking inspiration/pinning ideas on Pinterest and getting emotionally invested in Netflix shows (any Jane the Virgin fans?)   LinkedIn

Novrianti (Novy)
Senior Account Manager

A talkative individual, it is no wonder that Novrianti (mostly known as Novy) is the one who handles all the communication between you and your target audience, as well as all media-related matters (she just can’t stop talking to people). Effective communication comes especially naturally to her given that she is also a freelance wedding planner, coordinating all forms of communication and planning (look for her if you are getting married!)

While not working, Novy enjoys seeking inspiration/pinning ideas on Pinterest and getting emotionally invested in Netflix shows (any Jane the Virgin fans?)

LinkedIn

  Jiren Business Development Manager   Tech geek in the house! Jiren has over 8 years in the technology industry, from small start-ups to larger corporations, making him one of the more knowledgeable tech guy in the DIFY family. A conversationalist, Jiren combines his humour and knowledge and delivers engaging topics to others and he loves to learn from like-minded individuals in the Blockchain space too!  While not working, Jiren likes playing games (all games; board games, video games) and enjoys getting people to help him open his Hearthstone decks in hopes of some Legendaries. Look out for the gamer, pew pew!   LinkedIn

Jiren
Business Development Manager

Tech geek in the house! Jiren has over 8 years in the technology industry, from small start-ups to larger corporations, making him one of the more knowledgeable tech guy in the DIFY family. A conversationalist, Jiren combines his humour and knowledge and delivers engaging topics to others and he loves to learn from like-minded individuals in the Blockchain space too!

While not working, Jiren likes playing games (all games; board games, video games) and enjoys getting people to help him open his Hearthstone decks in hopes of some Legendaries. Look out for the gamer, pew pew!

LinkedIn

  Leonard Business Development Manager   A hard worker and an equally hard player (not player as in relationships player but general play), Leonard is always up for drinks and opportunities to meet new friends and business prospects. Well as a BD manager he has to be the way he is, isn’t it? He is a quick and witty thinker too, which enables him to bring in leads for the company’s growth, yes! Leonard is also currently pursuing his Bachelors in SMU while working with DIFY, talk about a hard worker!  While not working or studying, Leonard enjoys reading and watching Mad Men to learn more about PR advertising (because any other thing is too boring)   LinkedIn

Leonard
Business Development Manager

A hard worker and an equally hard player (not player as in relationships player but general play), Leonard is always up for drinks and opportunities to meet new friends and business prospects. Well as a BD manager he has to be the way he is, isn’t it? He is a quick and witty thinker too, which enables him to bring in leads for the company’s growth, yes! Leonard is also currently pursuing his Bachelors in SMU while working with DIFY, talk about a hard worker!

While not working or studying, Leonard enjoys reading and watching Mad Men to learn more about PR advertising (because any other thing is too boring)

LinkedIn

  Lester Account Manager   To our potential clients who speak Dutch, French, Italian and Spanish (apart from the common languages of English and Mandarin), Lester is the guy who can translate all that we do into your spoken language. This is the guy who has travelled extensively and developed a taste of high-adrenaline activities such as cliff-jumping, free-diving and surfing (any enthusiasts out there?) Lester is also highly experienced in project management so hit him up!  While not working, Lester enjoys a fair balance of high and low adrenaline activities which include reading, traveling, football and playing with children.   LinkedIn

Lester
Account Manager

To our potential clients who speak Dutch, French, Italian and Spanish (apart from the common languages of English and Mandarin), Lester is the guy who can translate all that we do into your spoken language. This is the guy who has travelled extensively and developed a taste of high-adrenaline activities such as cliff-jumping, free-diving and surfing (any enthusiasts out there?) Lester is also highly experienced in project management so hit him up!

While not working, Lester enjoys a fair balance of high and low adrenaline activities which include reading, traveling, football and playing with children.

LinkedIn

  Rachel Account Executive   The youngest in the team, Rachel is the one who churns out all your illustrations and artworks that were requested under a short period of time. While working in DIFY, she is concurrently pursuing a Specialist Diploma in Integrated Digital Communications in Temasek Polytechnic. This gentle and tall giraffe (she stands at 173cm!) is soft-spoken but we suspect she can be really fierce if she wants to, but that is just for speculation and we hope to never find that out.  While not working, Rachel spends her time on her hobbies such as gaming (League of Legends, anyone?) and doing volunteer work.   LinkedIn

Rachel
Account Executive

The youngest in the team, Rachel is the one who churns out all your illustrations and artworks that were requested under a short period of time. While working in DIFY, she is concurrently pursuing a Specialist Diploma in Integrated Digital Communications in Temasek Polytechnic. This gentle and tall giraffe (she stands at 173cm!) is soft-spoken but we suspect she can be really fierce if she wants to, but that is just for speculation and we hope to never find that out.

While not working, Rachel spends her time on her hobbies such as gaming (League of Legends, anyone?) and doing volunteer work.

LinkedIn

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